Sieloff, S., Kinnunen, R., Young, R. Syntonix Pharmaceuticals (Vol 28:2 ed., vol. 2009, pp. 17). Case Reserach Journal.
Sieloff, S., Kinnunen, R. (2011). Fisk Alloy Wire and Percon (2nd ed., vol. 30). Case Research Journal.
Sieloff, S., Lassk, F. (2011). Finale - Just Desserts (1st ed., vol. 31). Case Research Journal.
Sieloff, S., Lassk, F. (2011). Finale and Survey on the Spot (1st ed., vol. 31). Case Research Journal.
Sieloff, S., Kinnunen, R., Chevarley, J. Libert-E Motors (vol. 2). Marketing Education Review Case Section.
Sieloff, S., Marion, T., Friar, J., Kinnunen, R. (2010). Adnexus Case Chapter in: The Case for Building Biotechnology (1st ed., vol. 1).
Kinnunen, R., Sieloff, S., Young, R. (2010). TechMission: Jesus, Justice, and Technology (2nd ed., vol. 30). Case Research Journal.
Sieloff, S., Kinnunen, R. (2010). Fisk Alloy Wire and Percon 24 (2nd ed., vol. 30). Case Research Journal.
Sieloff, S., Marion, T., Friar, J., Kinnunen, R. (2010). Adnexus Case Chapter in: The Case for Building Biotechnology (1st ed., vol. 1).
Sieloff, S., Marion, T., Friar, J., Kinnunen, R. (2009). Adnexus Case. 2009 NACRA Conference.
Kinnunen, R., Sieloff, S. (2009). Executive Air Charter. Journal of Financial Education.
Kinnunen, R., Sieloff, S. (2009). Executive Air Charter. Journal of Financial Education.
Sieloff, S., Marion, T., Friar, J., Kinnunen, R. (2009). Adnexus Case. 2009 NACRA Conference.
Sieloff, S., Kinnunen, R., Young, R. (2009). Syntonix Pharmaceuticals (3/4 ed., vol. 28). Case Research Journal.
Sieloff, S. (2008). E. A. Davis & Company (3rd ed., vol. 27). Case Research Journal.
Kinnunen, R., Sieloff, S. (2007), Clearwater Technology, Case Research Journal.
Kinnunen, R., Sieloff, S. (2007) Executive Air Charter, Journal of Financial Education.
Selected Presentations
Sieloff, S., Kinnunen, R., 2010 North American Case Research Association, "HT Performance,” Gatlinburg, KY. (October 2010).
Sieloff, S., Kinnunen, R., Friar, J., Marion, T., North American Case Research Association, "Adnexus Pharmaceuticals,” Annual Meeting, Santa Cruz, CA. (November 1, 2009).
Kinnunen, R. (Presenter & Author), Sieloff, S. (Presenter & Author), Young, R. (Presenter & Author) North American Case Research Association, "Syntonix Pharmaceuticals," Colorado
Sieloff, S. (Presenter & Author), Kinnunen, R. (Presenter & Author), North American Case Research Association, "Clearwater Technologies," San Diego, CA.
Kinnunen, R. (Presenter & Author), Sieloff, S. (Presenter & Author), North American Case Research Association, "Executive Air Charter," San Diego, CA.
Lassk, F. (Presenter & Author), Sieloff, S. (Presenter & Author), 2005 Society of Marketing Advances Conference, SMA, San Antonio, TX.
Sieloff, S., Dunn, D., Wright, F."The Use of Cases in Teaching Personal Selling" New Horizons in Sales Management, Boston, MA. 2005.
Industry and Academic Experience
Ms. Sieloff has worked in consumer and industrial marketing as well as strategic analysis in the chemical industry before joining the College of Business. She currently consults on Strategic Marketing for Keyes Consulting.
Professional Services
Ms. Sieloff is a member of several professional organizations, including the American Marketing Association and the Society of Marketing Advances.
Mailing Address
Susan F. Sieloff
225 Hayden Hall
Northeastern University
Boston, Massachusetts 02115-5000