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Institute for Global Innovation Management


  •  Institute for Global Innovation Management 

    Research

    Interdisciplinary, practice-oriented research designed to advance the understanding of global innovation for scholars and business leaders around the world.

    Partnerships

    Partnering with private industry in research and educational activities. IGIM faculty has worked with more than 200 companies in over 90 countries.

    Practice

    The Northeastern University Case Series focuses on innovation and international business, particularly issues facing technology intensive companies.
     

    A joint initiative of the College of Business Administration and the School of Law.

  • Featured Publication

    Innovation and Marketing in the Video Game Industry cover
    Innovation and Marketing in the Video Game Industry: Avoiding the Performance Trap
    by David Wesley and Gloria Barczak
    Video games have had a greater impact on our society than almost any other leisure activity. They not only consume a large portion of our free time, they influence cultural trends, drive microprocessor development, and help train pilots and soldiers. Now, with the Nintendo Wii and DS, they are helping people stay fit, facilitating rehabilitation, and creating new learning opportunities.